Social Networking Strategy
We offer simple, effective Social Network Strategy and Consulting
Facebook, Twitter, LinkedIn, MySpace, we hear about these technologies on a daily basis. We see them embedded into every website we visit, and most of us use them daily. But how do these Social Networking tools actually help your businesses? What’s the point?
Swara Infotech sees social networking as an opportunity to stay in touch with your customers. Traditionally, businesses have used other “real world” and digital means of keeping in touch – through events, mailing, emails, giveaways, blogs, and coupons. Social networking is an opportunity to add to your customer service and marketing, a way to stay in the minds of your potential customers.
The defining feature of social networking is connections. Once you have made a connection with someone on a social network, you have the ability to broadcast messages to them easily, in a place they will see them. While your customers might not check your blog on a regular basis, they may be logging into Facebook every day. Whenever you post an announcement on Facebook, all of your connections on Facebook (“friends” and “fans”) will see your update.
Social Networking can be a lot of work, but we can make it easier. We work with organizations to establish a personalized social networking strategy. We use tools to simplify the process (for example, every time we post to our blog, Twitter is automatically notified). We help you find the easiest and least intrusive way for your to deliver your message to constituents through the myriad of online tools available. If you are interested in learning more, don’t hesitate to contact us to learn how social networking can work for you. Also, remember to follow us on Twitter or subscribe to our RSS feed!